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Creative production
Asiana Homes
Quick Rundown
Aligned with Asiana Home's unwavering commitment to providing accessible housing options for Filipinos, we conceptualized a video that not only captures attention but also establishes a genuine connection with the intended audience. We aimed to go beyond showcasing mere visuals and delve into the core values of the brand. We wanted to tell a story that resonates with the aspirations, dreams, and challenges of the Filipino market, creating a narrative that not only promotes affordable housing but also instills a sense of inspiration and connection.
The execution
Our meticulous creative execution covered every aspect, including casting, scriptwriting, production design, lighting, and editing, ensuring that each element worked harmoniously to evoke the intended emotions. The result is not just a promotional piece; it's a heartfelt exploration of the shared journey toward home ownership, carefully crafted to forge a lasting emotional bond with the viewers.
